Rise into your leadership & stand out as a truly exceptional Transformational Coach by learning to work with the most potent medicine on the planet: LOVE
WELCOME TO YOUR
MASTERY is a 9-month Mentorship Program that combines leading edge coaching & facilitation skills with ancient wisdom, and a deeply personal, inner journey to guide you from being just one of a billion online coaches, to building a reputation the One & Only in your niche…
a reputation built on high integrity, impeccable standards, and truly exceptional coaching.
LIVE. LEAD. COACH. SERVE. LOVE.
masterfully
Since the pandemic began, the global demand for personalized, bespoke coaching, mentorship, and education has been on the rise; and it’s only gotten greater as we collectively re-imagine our world and create our new normal.
This is especially true among ambitious, high-performing leaders & emerging leaders who see through the chaos of our times, to a world that is more just, equitable, and joyful than at any time in humanity’s history. And they’re driven by an unshakeable Purpose to make that happen.
That is very, very good news for Coaches like you, who are committed to guiding people to create real, lasting, legacy-making change… not just accumulate money and empty status symbols.
Your unique guidance is needed.
Your unique wisdom is highly valued.
Your unique perspectives are sought-after.
It’s my mission (and my honor) to show exactly what those are, and how very true that is.
Most established coaches – especially those who have built their practices on strategic, linear, problem<->solution based coaching – eventually find themselves at a crossroads.
What drove your success until now, no longer lights you up. There’s something deeper you crave…
if this sounds familiar…
YOUR WORK AS A COACH NO LONGER FEELS ALIGNED WITH YOUR BIG P PURPOSE; yet, you know that there is still vast, rich coaching territory waiting for you to explore, if only you could find your way there.
GIVEN THE RAMPANT FAKERY OF THE ONLINE COACHING SPACE, YOU SOMETIMES WONDER IF YOU SHOULD EXIT INDUSTRY ENTIRELY; yet, your deep love of facilitating life-changing transformation keeps calling you back in.
YOU FEEL LIKE YOU’RE QUICKLY OUTGROWING YOUR CLIENTS; and as much as you love them, you starting to realize that many of them would be better served by a coach who focuses on more basic, early-stage concepts…
while you dive deep into the mystery, into the source, with clients as eager for that level of excavation and re-invention as you are to guide them there.
YOUR CLIENTS GET SOME MASSIVE BREAKTHROUGHS; but they often come as a surprise, or somewhat outside the scope of your program, and you’re not quite sure how to replicate them.
YOU’VE TRIED TO GUIDE YOUR CLIENTS DEEPER, OR MARKET A NEW, JUICY OFFER that totally lights you up… only to be met with resistance, confusion, or crickets.
ONE TOO MANY CLIENTS HAVE COMPLETED YOUR COACHING PROGRAM FEELING GOOD, BUT NOT AMAZING; and you’re tired of settling for good – you want EXCEPTIONAL, every single time.
I invite you to MASTERY, where you’ll step into your leadership and build a name for yourself as a best-in-class Transformational Coach based on truly exceptional skills & what makes YOU extraordinary.
We thought we needed business coaching. Ha!
We spent 5 years struggling to cross the $1M in revenue mark. Phyllis came and got us there in 4 months. In fact, by the end of the year, we hit $1.2M, and we’re on track for $1.8M this year!
We thought we needed business coaching. Ha! The answer was right there all along: step into our own leadership, and leading our team to step into theirs becomes easy. What we didn’t expect was the huge shift in the caliber of clients we would start to attract within just a couple months. This was one of the best experiences – and investments – we’ve ever had in our 25 years in business.
William & Carole M; Portsmouth, NH
In Mastery, we don’t scale your model to skyrocket your business…
we scale your craft
Powerfully own your work as a Premium, High-Level Coach.
Deliver a unique methodology, all your own, through a suite of juicy, deeply fulfilling programs that you stand behind, 100%.
Build a name and a legacy for yourself as the go-to leader in your niche, based on the unmatched excellence of your coaching.
THERE IS NOTHING MORE COMPELLING, NOR IMPACTFUL, THAN EXCELLENCE
straight from the source
What Mastery coaches are saying…
I’ve realized my Purpose (and the thing that drives all of us) is to evolve myself.
Just a few months ago I was crying to you down Voxer, saying: “this isn’t enough for me! I need more, more, more!” Not more money. More meaning. Because for a long time I thought “Purpose” is a thing outside of you. (Like your purpose is to end world hunger or something.)
What I’ve come to realize through our relationship is that my Purpose (and the thing that drives all of us) is to evolve ourselves. But you can’t evolve yourself on your own. You have to evolve yourself through the relationships that you have with mentors, with your clients, with your loved ones. ALL of my relationships are evolving, and that is evolving me.
And that is the most satisfying feeling on earth.
JO DAVIDSON, EMPOWERMENT COACH
This is FREEDOM. I never even thought this was possible, honestly.
In the spiritual community, they teach you that relationships are mirrors, right? But, when you go from that perspective, it limits so much of your growth. Whereas because of the work we’ve done together, where we’re using relationships as a vehicle for growth (and not everything’s a freaking mirror!)… there’s this FREEDOM. And what I’ve noticed is people want to be around me more! Attracting clients is so easy from this space.
Life is so full. I’m so full. I’m so happy to be alive right now. It’s like nothing I’ve ever imagined. I never even thought this was possible, honestly.
SAMOA BLANCHET, CREATIVE CONSCIOUSNESS COACH
Standing out in the coaching industry as truly
extraordinary…
means being masterful at creating the conditions for each and every one of your unique clients to create the results and realities that they have it in their unique hearts and souls to create.
To do that powerfully, you need to understand how YOU, UNIQUELY, are naturally gifted to facilitate transformation.
And in so doing, fall deeply, madly in LOVE with your capacity & with the divine being who is YOU.
So that you can facilitate transformation in others from a clean, clear space of pure compassion, which is…
unconditional love.
MASTERY is uniquely designed to guide you through your deeply personal journey of exploration and discovery so that you can do the same for your clients.
I thought I would maybe sell 5 of these around the neighborhood…
Instead I had a $250k launch and a feature on the local news.
By teaching me to finally embrace this “silly little thing” I knew how to do and start coaching other women to do it too, you taught me what it means, not just to lead, but to fully live. I have no words to express how grateful I am.
Megan R.; Boston, MA
Yet, being an exceptionally skillful coach is only one piece of the puzzle… albeit a crucial piece for positioning yourself as an industry leader.
To be truly masterful – and to sustainably skyrocket your business – you must coach leaders.
why?
Because leaders will challenge you – in all of the very best possible ways.
And mastery requires us to meet challenges with equinimity, overcome them, and emerge all the more wise.
Because leaders operate at the edges; of creativity, of consciousness, of thought, of potential.
And the edges are exactly the territory of masterful work (and play!).
Because leaders – even those in the process of emerging into their leadership – are at the top of their game. Always. And the top keeps rising.
Such is the (never ending, always evolving) game of mastery. We wouldn’t have it any other way.
Because leaders are forever focused on mastery; of self, of vocation, of relationships, of spiritual path, of legacy.
And to be truly masterful, we must hone our craft with other powerful, masterful practitioners of theirs.
Because leaders are seeking transcendence over strategy…
a depth of transformation from which they can create radically different circumstances – new, better, more loving and equitable realities – for themselves, their communities, and our world.
And they’re seeking The Coach who will guide them there.
In Mastery, we focus on masterfully coaching leaders.
Through potent inquiry & practice, you will learn to recognize, acknowledge, then fully own, integrate & embody YOUR unique combination of perspectives, style, approach, insight, strategy, spiritual lineage, compassion, and ineffable magic…
so that you become THE ONE-&-ONLY for leaders who are looking for exactly that… for exactly YOU.
this is the path, the journey, and the medicine
of love
FROM MY HEART TO YOURS
I created Mastery to give talented coaches like you the opportunity to become truly exceptional as a Transformational Coach, by discovering, then leveraging the unique way that you are most gifted to serve…
and then applying your gifts to coaching those who are best positioned for massive transformation & massive impact: leaders.
hi, I’m Phyllis Wilson
With over 25 years of teaching and coaching experience (that’s more than half my life!), and having spent the last several years exclusively mentoring other coaches in the online space, I have a keen eye for what really works to create permanent, positive change in individuals, in partnerships and teams, in communities, and beyond.
And what I know, beyond a shadow of a doubt, is that that kind of change can only be created when conscious leaders are leading with their unique gifts, perspectives, experiences, and Purpose.
Otherwise? It’s people making money off of other people making money. In other circles, that’s called a pyramid scheme – and unfortunately, it’s become synonymous with the online coaching industry.
I’m here to change all that, and elevate Coaching (and conscious coaches) to the highest levels of respect, globally. The Coaching Industry is crying out for a transformation of its own; let’s use our mastery to make that happen!
straight from the source
What Mastery coaches are saying…
SAMOA BLANCHET, CREATIVE CONSCIOUSNESS COACH
Stand out as an industry leader – not only because of your exceptional skills – but because you have created a unique methodology all your own.
is uniquely effective because we focus on building:
DEEP UNDERSTANDING OF THE TRANSFORMATIONAL PROCESS: how true transformation actually happens on the physical, mental, emotional, and spiritual planes…
Because once you know the principles, you can build ANY kind of program you desire, and facilitate epic and profound transformation, with every single client, every single time.
EMBODIMENT OF YOUR SKILL & WISDOM THROUGH EVIDENCE-BASED PRACTICE; not theory. And not just any evidence… evidence you will gather, analyze, and learn to make strategic decisions in your coaching practice using a proprietary Client Transformation Tracker™ developed exclusively for MASTERY participants.
COACHING & FACILITATION TECHNIQUES SPECIFICALLY DESIGNED FOR COACHING LEADERS & IMPACT-MAKERS through their inevitable roadblocks faster, more effectively, and with more grace, lightheartedness, and humor than ever before.
Plus, a deep understanding of why and how those techniques and practices work, so that you can customize them, toss them in your toolbox and use them occasionally, employ one or two heavily, or some combination of all of the above to suit YOU, your unique processes, and your unique clients.
KNOWLEDGE & SKILLS THAT ARE TRANSFERABLE TO ANY KIND OF COACHING, in any kind of industry, so that, no matter where your clients and your path takes you – whether that’s Corporate, Entertainment, the Arts, Sports, the Financial Sector, Social Enterprise, Non-Profit, or anywhere else…
you’re always delivering at your best, with leader-level clients, and in alignment with YOUR unique genius, path, and Purpose.
Secure your place as a future industry leader.
Mastery will be among the most transformative and expansive nine months of your life.
Through deep, safe, guided self-inquiry, ancient wisdom applied through a modern lens, practical knowledge, grounded techniques, and compassionate, hands-on, real-time support in facilitating your clients’ toughest challenges (and your toughest, most challenging clients)…
you will complete MASTERY knowing, without a shadow of a doubt, that you are a phenomenal Coach, capable of facilitating the transformation of any human being who’s open, available, and ready, into their most empowered, impactful, and Purposeful selves. In other words: those who are ready to LEAD.
When you deeply understand the unique value you bring to the world; and when you deeply embody the way you’re uniquely gifted to transmit that value; and when you are deeply supported by structures & systems that care for what you deliver and for those who receive it…
Your marketing becomes effortless; your message becomes clear & compelling to high-level clients; and your business becomes your legacy in-the-making.
These are the 3 Paths of your
1
Value is Transformation
Love as Impact
Value is transformation, itself. In Mastery, you’ll come to know, understand, and embody this fundamental truth of Coaching, and of Business.
That begins with owning your power – and the value – of the transformation you are already, and naturally gifted to, facilitate; then creating an exquisite, highly valuable coaching container designed exclusively for high-level leaders.
In Mastery, we do this FIRST, so that you begin your journey to masterful facilitation from a place of unprecedented confidence, and of extraordinary value, of yourSELF.
2
THE TWO-FOLD PATH OF:
Self-Mastery & Skillful means
Self-Love & Love as Transmission
The Buddhist concept of ‘Skillful Means’ captures the very essence of Transformational Coaching…
HOW do we transmit our unique wisdom and perspectives to another human being for the purpose of assisting them in creating new, better, and more beneficial circumstances, while maintaining constant, acute awareness of:
- what that unique human being is capable of understanding;
- the capacity they have to receive this new level of awareness;
- the capability they do, or do not, have to integrate new awareness and understandings by taking new, and newly aligned actions;
- and much more.
This is more than simply skill & technique development; this is about expanding your capacity to SEE, deep into the heart of another human being, and simultaneously hold the space and guide the journey, for each and every client, uniquely.
We cannot develop Skillful Means without Self Mastery; expanding our capacity to see, and to be with, OURSELVES.
Which is why the second phase of our journey toward Mastery is the two-fold path of Self Mastery and Skillful Means, in which each nourishes, fortifies, and builds upon the other.
3
Impeccable Structure
Love as Form
Structure is the bed and the banks of a river; without them it’s just water, water everywhere. Structure and Systems allow us to flow; and forward movement of any endeavor requires flow… which requires form.
Most of us either resist structure & systems (all river, no bank), or get overly fixated on them (all bank, no river). Most Coaching Training & Education (and Coaches’ Coaches) place heavy emphasis on one over the other; costing us both.
In Mastery, we strike exactly the right balance; ensuring that you have everything you need, from a structure & systems perspective, to develop your skills and capacity while delivering extraordinary coaching & facilitation to your clients.
Then, in the final 2-3 months of the program, when you are fully embodied in this new level of Mastery as a Transformational Coach; then we can turn our focus to building (& rebuilding) the structures and systems that will support you in growing & scaling your business toward legacy.
That’s because, in order to scale, you must have something to scale. And we believe in making that something extraordinary, first.
WELCOME TO YOUR
Nine months of your own Becoming
of more than you ever thought possible
Develop your own unique and powerful Transformational Coaching Methodology
Learn and refine the high-value skills required to coach leaders
Stand out in your niche with a 95%-100% client success rate (because you’re just that exceptional as a coach)
Build a name & a legacy for yourself as a high-integrity industry leader
In short, become the kind of Coach who is truly masterful at their craft.
No longer one-of-a-billion online coaches…
you are the ONE-AND-ONLY in your niche.
straight from the source
What Mastery coaches are saying…
FAYE BISHOP, TRANSFORMATIONAL COACH
JO DAVIDSON, EMPOWERMENT COACH
the syllabus
The 11 Step Map to Your
path one
VALUE IS TRANSFORMATION
love as impact
1
DISCOVER THE GOLD
Find the 5 Keys to Massive Impact (already hidden inside your coaching programs), that you’re naturally gifted to co-create with leaders as clients.
2
OPTIMIZE FOR IMPACT
Redesign your (or design a new) coaching program for leader-level clients, and guaranteed, profound transformation for every client, every time.
3
NEXT-LEVEL CLIENTELE
Level up to an entirely new caliber of client – leaders. No pivoting, new audience, or marketing strategy required. Instead, you’ll learn to see with new eyes those who are ready to go as deep and as big as you’re ready to guide them.
path one
VALUE IS TRANSFORMATION
love as impact
path two
SELF-MASTERY
radical self-love
path two
SKILLFUL MEANS
love as transmission
4
MASTERFUL DELIVERY
Master ‘The Skillful Six’ – powerful skills & techniques that separate the good coaches from the extraordinary.
5
LOVE AS MEDICINE
Learn powerful practices for regulating your nervous system, healing old wounds, and creating deeply fulfilling relationships in all areas of your life.
6
INTO THE FIRE
Leverage ‘Fierce Compassion’ to skillfully break through the greatest client challenges & gracefully guide your most challenging clients.
path two
SELF-MASTERY
radical self-love
path two
SKILLFUL MEANS
love as transmission
7
LEADERS GO FIRST
Eradicate “leader fatigue” and burnout by mastering the art of continually, yet gracefully breaking through your comfort zone in 4 key areas, so that you can hold a massive, expansive vision, while thriving in the here and now.
7
8
THE ART OF INFLUENCE
Build a reputation as the One-and Only Go-To in your niche by mastering the 3 keys to creating immediate trust and effortless impact.
8
path three
IMPECCABLE STRUCTURE
love as form
9
BODY OF WORK
Build a unique body of work & program suite that is infinitely scalable, wildly effective, and creates impact that lasts lifetimes.
10
LIFE AS DEVOTION
Create ‘The 4 Exquisite Structures’ for eradicating burnout & honoring YOU, as a masterful practitioner and divine being, so that you operate at your highest & best in all areas of your life, always, and for the rest of your life.
11
BUSINESS AS LEGACY
Build out ‘The 5 Legacy-Makers’ – rock solid systems that will take your coaching business from solo-career to lineage-maker.
path three
IMPECCABLE STRUCTURE
love as form
straight from the source
What Mastery coaches are saying…
This container has held me in such a way that my unique methodology was just channeled through…
I was aware that I had all this growth and these tools and I had this ache to share them with the world. And I looked at pre-existing coaching programs and courses and none of them spoke to me. They felt very removed from my own personal experience.
Whereas, what you’ve brought out in this program is nurturing coaches to create something that is purely from them, that is who they are. This container has held me in such a way that [my coaching methodology] was just channeled through and was there suddenly; in fact it was always there. Everything feels so expansive and soft and holistic…
FAYE BISHOP, TRANSFORMATIONAL COACH
IS MASTERY FOR YOU?
When you know, deep in your heart, down to your bones, that your Purpose is to live an exceptional life & build a legacy…
You will have the most success in MASTERY if you:
ARE ESTABLISHED & EXPERIENCED
… have an established coaching (or training, teaching, or consulting) practice, in which you’ve been serving clients for at least 2 years. Teaching, coaching, or training experience in your professional career counts, and is welcome!
HAVE A PROVEN PROGRAM
… have a program that both sells consistently, and successfully facilitates results for your clients. (Even if your clients’ results are hit or miss; this is perfectly normal and fixable.)
INVITE COACHING
… are open and available to be coached; this includes asking questions, potentially getting things wrong, and speaking up about your emotions and experiences. This is a shame-free zone, and you contribute to that with your openness and heart.
HIGHLY VALUE GROWTH
… place a high value on your own personal & spiritual growth and development (however you define ‘spiritual’). In other words, you are committed to a life-long journey of self-discovery and expansion; otherwise known as Self-Mastery.
HIGHLY VALUE EXCELLENCE
… will settle for nothing less than exceptional when it comes to the caliber of your coaching; and the journey of becoming exceptional feels exciting & enlivening to you.
PRIORITIZE MASTERING YOUR CRAFT
… appreciate an approach to business growth that prioritizes exceptionally high-quality program development & self-mastery above endlessly agonizing over messaging, copy, and getting “sales in the door.”
I never wanted to be a coach!
But I did want to do a better job of training my fast-growing team, and create a nicer working environment, because I was really starting to dread going into work everyday –
in my own business! This business is like my own child!! I knew a lot of it had to do with the fact that I wasn’t giving them what they needed to succeed. Phyllis completely turned that around for me. She showed me the ways that I’m already a great teacher and coach (who knew?!?). And she showed me how to take my gifts and do even better. My team and I are like best friends now!! Work is a joy again, and so is being with my husband who I swear was about to divorce my miserable self. THANK YOU!!!!!
Ella K; New York, NY
an exquisite container
Here’s what’s included in
FIVE PRIVATE (ONE-ON-ONE) CALLS WITH ME, PHYLLIS WILSON, YOUR MASTER COACH
We’ll dive deep into what you’re bringing to the world with your Coaching; optimize how you’re applying what you’re learning in MASTERY; go to the source and bust through your greatest challenges; and anything and everything that’s most present for you as you step into your mastery. (Little secret betwen friends? I loooove 1-1 coaching! Can’t wait to dive in with you!)
INTIMATE MASTERMIND CALLS
You’ll be matched with a small group (no more than 5) of your fellow Mastery Coaches who are beginning the program around the same time. Then, every 3 weeks throughout our 9 months, you’ll get together on Zoom (with me, as your facilitator), for masterminding, break-through coaching, working through client challenges, skill practice with role playing, and much more, based on your group’s unique needs.
THE ‘CONSCIOUS COACH ACADEMY’ TRAINING VAULT
Access to this continually updated and ever-evolving training library, where you’ll receive the very best education currently available for Transformational Coaches coaching Leaders. This includes my proprietary Client Transformation Tracker™ – a game-changing tool for ensuring your clients’ results are beyond their expectations. The Vault is: resources, frameworks, and deep-dive teachings, thoughtfully mapped out to give you a rock-solid foundation on which to build a wildly successful Transformational Coaching practice… and build a legacy.
EXCLUSIVE COMMUNITY
A safe, nurturing, wise, and super supportive community of Mastery Program Coaches who know that their success is your success, and vice-versa. Co-led by myself & Samoa Blanchet, my long-time client turned creative partner, lead coach, and friend, (oh, and one of the best Transformational Coaches on the planet), this Community, built on Mighty Networks, is pure gold.
investment & next steps
The Investment in
Your Mastery
is $22,000 (U.S.)
Your Return on Investment:
ROI is built into Mastery.
Between your fee increases that reflect the significantly higher value of your program(s), and the repositioning of your work to attract a high-level clientele, you can expect to receive your investment back by enrolling just 1-3 clients; something you can expect to do in the first 90 days.
Yet, the true return on your investment comes from the lifetime earning and growth potential that you create by designing your own, unique in-the-world Transformational Coaching Methodology.
THAT is the sign of true leadership; and that will open doors for you as long as you’re walking through them.