Become a truly exceptional
Transformational Coach

Hi! I’m Phyllis Wilson; Master Coach & Guide on your journey to mastery.

Since the pandemic began, the global demand for personalized, bespoke coaching, mentorship, and education has been on the rise; and it’s only gotten greater as we collectively re-imagine our world and create our new normal.

This is especially true among ambitious, high-performing leaders & emerging leaders who see through the chaos of our times, to a world that is more just, equitable, and joyful than at any time in humanity’s history. And they’re driven by an unshakeable Purpose to make that happen.

That is very, very good news for Coaches like you, who are committed to guiding people to create real, lasting, legacy-making change… not just accumulate money and empty status symbols.

Your unique guidance is needed.

Your unique wisdom is highly valued.

Your unique perspectives are sought-after.

It’s my mission (and my honor) to show exactly what those are, and how very true that is.

→ You’re baffled and exhausted by the equating of ‘Coaching’ with ‘Building a Coaching Business’ in the online space;

and if you hear one more bro-marketer (or their “high-ticket, high-vibes” spiritual boss babe counterpart) talk about how much money they’re making selling utter nonsense to the unsuspecting masses… you’re gonna lose it. Where, oh where, are the real coaches, talking about the realities of coaching, and investing in mastering their craft?!?

→ Your work as a Coach no longer aligns with a big, meaningful Purpose… or you don’t want to start coaching with anything less than full alignment with what you came here to do;

and you know that there is vast, rich coaching territory waiting for you to explore, if only you could find your way there.

→ Given the rampant fakery of the online coaching space, you sometimes wonder if you should exit the industry entirely;

yet, your deep love of facilitating life-changing transformation keeps calling you back in.

→ You’ve tried to guide your clients deeper – or market a new, deep-dive offer that totally lights you up…

only to be met with resistance, confusion, or crickets.

→ You feel like you’re quickly outgrowing your clients;

and as much as you love them, you starting to realize that many of them would be better served by a coach who focuses on more basic, early-stage concepts…

while you dive deep into the mystery, into the source, with clients as eager for that level of excavation and re-invention as you are to guide them there.

→ Your clients get some massive breakthroughs;

but they often come as a surprise, or somewhat outside the scope of your program, and you’re not quite sure how to replicate them.

→ One too many clients (or “practice clients”) have completed your program feeling good, but not amazing…

and you’re tired of settling for good – you want excceptional, every single time.

I invite you to MASTERY, where you’ll step into your leadership and build a name for yourself as a best-in-class Transformational Coach based on truly exceptional skills & what makes you extraordinary.

This is FREEDOM. I never even thought this was possible, honestly.

In the spiritual community, they teach you that relationships are mirrors, right? But, when you go from that perspective, it limits so much of your growth. Whereas because of the work we’ve done together, where we’re using relationships as a vehicle for growth (and not everything’s a freaking mirror!)… there’s this FREEDOM. And what I’ve noticed is people want to be around me more! Attracting clients is so easy from this space.

Life is so full. I’m so full. I’m so happy to be alive right now. It’s like nothing I’ve ever imagined. I never even thought this was possible, honestly.

SAMOA BLANCHET, CREATIVE CONSCIOUSNESS COACH

MASTERY unfolds in ten steps, over three phases.

We’ll work together privately for 12 months at a time. How long you spend in each phase and how quickly or slowly you move through the program is entirely up to you. 

Your pace. Your time.
Your MASTERY.

IN PHASE ONE, we will dive deep into your current coaching programs (offers)* to discover: what’s working extraordinarily well (and amplify it); what’s hindering your clients from creating extraordinary outcomes (and transforming it); and to mine the hidden gold in your, and your programs’, potential (and bringing that to the forefront).

*If you’re a brand new coach without a developed program, you’ll be starting your practice with the best program in your niche, from the moment you open your virtual doors.

YOU’LL COMPLETE THIS PHASE WITH a unique-to-you Coaching Program that is specifically designed for highly engaged, committed clients, and an exceptionally high rate of successful completion and achievement of both deeply transformational, and tangible, real-world results.

Here’s how we do that:

Here’s how this serves you:

If you are an established Coach:

This phase addresses the most common problems coaches at your level experience:

• Value Collapse: when you’re caught in a vicious cycle of not being able to deliver at your highest capacity because your clients aren’t ready for it… but not having space or bandwidth to attract higher level clients because you have to keep serving your current clients (or lose your business).
• Feeling unfulfilled and burnt out (because: see above).
• Seeing sales decline (or the decline on the horizon), and being torn between feeling relieved and terrified (because: money).

IN PHASE TWO, I will guide you in developing the Skillful Means required to ensure an unheard-of success rate in your programs; the data and evidence you require to solidify your unique coaching methodology as the best in your niche; and the Self-Mastery you need to hold strong containers and firm boundaries with your clients, and the self-love and compassion to BE the leader you’re becoming.

YOU’LL COMPLETE THIS PHASE WITH a rock-solid Coaching Methodology all your own; and both the masterful skills and the evidence to support your rightful claim as a true thought-leader in your niche. You’ll be able to take your unique Coaching Methodology anywhere: from the development of new programs; to content that showcases your expertise; to entirely new markets in need of what only you can deliver.

Here’s how we do that:

Here’s how this serves you:

If you are an established Coach:

This phase will also guide you, hand in hand, step by step, client by client, and expansion by expansion in:

• The HOWs of masterful transformational coaching, just as the newer Coaches receive, but deeper, honoring the breadth and depth of your experience;
• Proving your Coaching Program (as the best of the best, bar none, in your niche), through data and evidence you gather yourself with my custom Client Transformation Tracker™;
• And stepping fully into – and owning your value – as a true leader in your niche.

Phase Three is all about Expansion and Positioning. Positioning – an outer game – begins and ends with expansion (of Self, of expertise, of leadership) – the inner game.

TOGETHER, WE WILL: build out your body of work; create content & assets that establish your expertise; and develop the systems & structures to support the continuous expansion of your business, and of yourself.

Here’s how we do that:

I’ve realized my Purpose (and the thing that drives all of us) is to evolve myself.

Just a few months ago I was crying to you down Voxer, saying: “this isn’t enough for me! I need more, more, more!” Not more money. More meaning. Because for a long time I thought “Purpose” is a thing outside of you. (Like your purpose is to end world hunger or something.)

What I’ve come to realize through our relationship is that my Purpose (and the thing that drives all of us) is to evolve ourselves. But you can’t evolve yourself on your own. You have to evolve yourself through the relationships that you have with mentors, with your clients, with your loved ones. ALL of my relationships are evolving, and that is evolving me.

And that is the most satisfying feeling on earth.

JO DAVIDSON, EMPOWERMENT COACH

is uniquely effective because we focus on building:

→ DEEP UNDERSTANDING OF THE TRANSFORMATIONAL PROCESS: how true transformation actually happens on the physical, mental, emotional, and spiritual planes…

Because once you know the principles, you can build ANY kind of program you desire, and facilitate epic and profound transformation, with every single client, every single time.

→ EMBODIMENT OF YOUR SKILL & WISDOM THROUGH EVIDENCE-BASED PRACTICE; not theory. And not just any evidence… evidence you will gather, analyze, and learn to make strategic decisions in your coaching practice using a proprietary Client Transformation Tracker™ developed exclusively for MASTERY Coaches.

→ COACHING & FACILITATION TECHNIQUES SPECIFICALLY DESIGNED FOR COACHING LEADERS & IMPACT-MAKERS through their inevitable roadblocks faster, more effectively, and with more grace, lightheartedness, and humor than ever before.

Plus, a deep understanding of why and how those techniques and practices work, so that you can customize them, toss them in your toolbox and use them occasionally, employ one or two heavily, or some combination of all of the above to suit YOU, your unique processes, and your unique clients.

→ KNOWLEDGE & SKILLS THAT ARE TRANSFERABLE TO ANY KIND OF COACHING, in any kind of industry, so that, no matter where your clients and your path takes you – whether that’s Corporate, Entertainment, the Arts, Sports, the Financial Sector, Social Enterprise, Non-Profit, or anywhere else.

I created Mastery to give talented coaches like you the opportunity to become truly exceptional as a Transformational Coach, by discovering, then leveraging the unique way that you are most gifted to serve…

and then applying your gifts to coaching those who are best positioned for massive transformation & massive impact: leaders.

This container has held me in such a way that my unique methodology was just channeled through…

I was aware that I had all this growth and these tools and I had this ache to share them with the world. And I looked at pre-existing coaching programs and courses and none of them spoke to me. They felt very removed from my own personal experience.

Whereas, what you’ve brought out in this program is nurturing coaches to create something that is purely from them, that is who they are. This container has held me in such a way that [my coaching methodology] was just channeled through and was there suddenly; in fact it was always there. Everything feels so expansive and soft and holistic…

FAYE BISHOP, TRANSFORMATIONAL COACH

→ INVITE COACHING

… you are open and available to being coached; this includes asking questions, potentially getting things wrong, and speaking up about your emotions and experiences. This is a shame-free zone, and you contribute to that with your openness and heart.

→ PRIORITIZE MASTERING YOUR CRAFT

… you appreciate an approach to business growth that prioritizes exceptionally high-quality program development & self-mastery above endlessly agonizing over messaging, copy, and getting “sales in the door.”