Step into your next level of leadership, confidence, and mastery as a coach

Mentoring & Curriculum Design for Coaches Craving Distinction

Imagine being recognized for your excellence…

never again struggling to compete with charismatic charlatans or sinking more time and money into a(nother) certification program you don’t need.

Welcome to a whole new world of personal and professional development.

Get Self-Certified™

Hey! I’m Phyllis Wilson – Master Coach
and Creator of Self-Certified™

I’m a fiercely independent Gen X nerd who has made my living online for 15+ years… yet still prefers paperbacks to Kindle and pen & paper to Google Docs. I’m also a skeptic by nature and a heart-on-sleeve optimist by nurture, which is how I can recognize the serious flaws and rampant fakery plaguing the online coaching space… and still believe in the incredible power of coaching and of high-integrity coaches to make things right.

Since you found my humble corner of the internet, I’d bet you’re a brilliant, high-achieving coach, mentor, or expert who’s as passionate about transformation as you are driven to make your mark on the world. I’d also guess you’re committed to doing that by mastering your craft, rather than competing on charisma.

If that sounds about right, I think you’re going to like it here!

You’ll Feel Right At Home If…

You are relentless in your pursuit of mastery.

For you, learning is a joyful, lifelong endeavor. For your clients, nothing less than exceptional will do. When it comes to building your coaching practice, you prioritize personal and professional distinction over chasing trends on the socials.

You crave radical self-confidence as a coach.

You know you’re infinitely more capable than the 20-year-old influencers getting all the attention online… but you secretly wish you had even a fraction of their (feigned) confidence. You just want to come by it honestly: through unmistakable excellence in your craft.

You want soulful client relationships.

You prefer to see your clients as whole humans, not the sum of problems that your coaching aims to solve. So you value an approach that fosters energizing and enriching relationships that are mutually respectful, not transactional.

High integrity is your highest value.

You pour your whole self into your work with clients. Now, you’re ready to distinguish yourself and make your mark with a custom-crafted, evidence-based coaching methodology that honors your unique wisdom and lived experience… and that only you can deliver.

Start Right Here

Come Build the Thing You’ve Been Quietly Dreaming of…

If you’re tired of the noise, pressure, and performative grind of the online space… you’re not alone.

Unlicensed is a private membership community for coaches and creative experts reclaiming their voice, their craft, and their pace.

That bold, beautiful body of work you’ve been trying to create for years? The one that feels like a scrapbook that’s mostly scraps? Yeah, that belongs here. This is where your boldest ideas take root and your true work begins to blossom.

With masterful coaching, steady creative flow, and a community that actually gets it, Unlicensed gives you what most people pay thousands for – and never seem to find.

No permission needed.

THIS WAY TO YOUR REAL WORK

Explore Private Coaching

Coaching Curriculum Design

Develop a Unique, Wildly Effective Coaching Curriculum That Magnetizes Next-Level Clients & All But Guarantees Their Success

Distinguish yourself in the online coaching space with a bespoke, custom-crafted coaching curriculum that honors your unique wisdom and lived experience…

and appeals to the intelligence, rather than the emotions & vulnerabilities, of a sophisticated clientele. (Hint: This is exactly what they’re looking for.)

Learn More

Coach-on-Call Laser Coaching

Master Coach, at Your Service… 90 Minutes to Address Your Biggest Coaching Challenge & Ensure The Very Best Outcomes for Your Clients

Whether you’re searching for a graceful way to handle a tricky client situation; looking to optimize your coaching process to serve a more sophisticated clientele; or need help ensuring your clients’ success as you scale your coaching business…

I’ve got you covered! Book a 90-minute, “anytime” session, and let’s sort this out together.

Learn More

Join The Conversation

Are you a coach or creative expert craving distinction in a crowded online space? Want to be known for your substance rather than your sales tactics?

Coach This Way is my weekly letter for deep thinkers, bold creators, and those who’d rather master their craft than game the algorithm.

If that’s you, pull up a chair!

Subscribe (It's Free)

"I've found out what I'm truly capable of as a coach."

I used to be so afraid of my clients “finding me out” – that I didn’t really know what I was doing. But after doing this work with you and finding out what I’m truly capable of as a coach… and turning that into something that’s completely my own… wow. I put down the walls. I can really allow myself to just be present with each and every client and guide them toward exactly what they need; every client, every time.

– Samoa, Miami

"I never thought I could be this confident as a [brand new] coach!"

Our work together is like, SO magic! I used to feel like such a failure trying to create a coaching program all on my own… but because you’re so confident about this process, and it’s so logical, I’m ALSO confident. I never thought I could be this confident as a coach! All this before I even start working with my first client!!

– Tina, San Francisco

"My clients' results are absolutely mind-blowing - just phenomenal!"

One of the biggest things that has come out of our work together is really, really being able to trust myself when it comes to my clients. I used to have this constant voice in my head asking, “am I enough for this? Do I really know what I’m doing?” That’s totally down to us really digging into my experience, my education, my skills, all of it – and understanding how I can bring all of myself – to my coaching. And the results that my clients are having now because of this are absolutely mind-blowing – just phenomenal!

– Jo, Newcastle

Ready for Better as an Online Coach?

If you’re intrigued by what you’ve read so far and would like to know more, I’d love to chat with you about working together.

Click the button below to send me a note! I will get back to you within about 24 hours with answers. And, if it makes sense for us to jump on a call and chat more, we can do that as well.

Send Me a Note